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Email Marketing Software Comparison Charts – Features & Pricing

Email Marketing Software Comparison Charts

Comparing email marketing software is a huge pain in the ba-donka-donk! With these charts, you will be able to compare the listed providers below easier.

One table will compare pricing and plans while the other compares features.

Scroll to the bottom of this page to see why deliverability rate is measured like it is.

Pricing & Plan Comparison Chart

Provider LogoProvider NameMore InfoPlan Features0-500501–1,0001,001–1,5001,501–2,0002,001–2,5002,501–5,0005,001–7,5007,501–10,00010,001–25,00025,001+
MailChimp Free PlanVisit Site
Click here to seeFreeFreeFreeFree
MailChimp Growing Business PlanVisit Site
Special Offers
Click here to see$10$15$20$25$30$35 - $50$55 - $75$75$80 - $150See on Site
AWeberVisit Site
Special Offers
Click here to see$19$29$29$29$29$49$69$69$149Get a quote
GetResponse Email PlanVisit Site
Special Offers
Click here to see$15$15$25$25$25$45$65$65$145Get a quote
GetResponse Pro PlanVisit Site
Special Offers
Click here to see$49$49$49$49$49$49$75$75$165Get a quote
Constant Contact Email PlanVisit Site
Special Offers
Click here to see$20$40$40$40$40$60$60$60quoteGet a quote
Constant Contact Plus PlanVisit Site
Special Offers
Click here to see$45$65$65$65$65$85$115$115quoteGet a quote
Campaign Monitor Basic PlanVisit Site
Click here to see$9$29$29$29$29$49$89$89$129See on Site
Campaign Monitor Unlimited PlanVisit Site
Click here to see$29$59$59$59$59$99$149$149$249See on Site
ConvertKitVisit Site
Special Offers
Click here to see$29$29$49$49$49 (3K cap)$49 - $79$79 - $99$99 - $119$149 - $199See on Site
iContact Email Marketing PlanVisit Site
Special Offers
Click here to see$14$32$32$32$32$52$79$79$117 (15K cap)Get a Quote
iContact Pro Automation PlanVisit Site
Special Offers
Click here to see$99$99$99$99$99$129$189$189$249 (15K cap)Get a Quote

It’s important to note that MailChimp offers a Pay As You Go method. This would be useful for those with a smaller email list but need automation features. You can see the pricing in the graphic below:

MailChimp Pay as you go

As you will see between the two charts, I have made a redundancy for the features column. To make it easier to check the plans offerings. While you’re comparing prices per subscribers. Once you have gotten a good idea of the plans that you should focus on you can use the feature comparison chart below. Use it to drilldown on those specific plans that you we’re interested in. Confirm that they meet all the requirements that you want in a service.

Feature Comparison Chart

Provider LogoProvider NameMore InfoStarting PriceFree TrialDeliverability RateSupport: PhoneSupport: Live ChatSupport: Email/Help DeskSupport: Knowledge Base# of EmailsEmail TemplatesAutomationAutoresponderLanding PagesSignup FormsMedia LibraryFile HostingManage SubscribersSubscriber SegmentationA/B TestingSurveysMobile AppTracking/AnalyticsSchedulingIntegrationsSocial Media MarketingMulti-UserMoney-Back GuaranteeMisc
MailChimpVisit Site
Special Offers
FreeUp to 2,000 contactsNoYes w/ a paid plan12,000YesYes w/ a paid planYes w/ a paid planNoYesYesYesYesYesYes, iOS, AndroidYes Click here to seeYesNo
AWeberVisit Site
Special Offers
$19/moYes, 30 Days - 500 ContactsMon-Fri 8am-8pm est Sat-Sun 9am-5pm estYesUnlimitedYes, 700+YesYesNoYesYesYesYesvia 3rd partyYes, iOS, AndroidYes Click here to seeYesNo
GetResponseVisit Site
Special Offers
$15/moYes, 30 DaysMon-Fri 9am-5pm estYesUnlimitedYes, 500+YesYesYesYesYesYesYesYesYes, iOS, Android, KindleYes Click here to seeYesNoHosted Webinars starting in Pro plan
Campaign MonitorVisit Site
$9/moUnlimited until you send email to 5+ contactsPremier plan requiredNo2,500 Basic Unlimited optionYesYesYesvia app add-onYesNoYesYesvia 3rd partyYes, iOS onlyYes Click here to seeYesYes, Prorated
Constant ContactVisit Site
Special Offers
$20/moYes, 60 DaysMon-Fri 9am-8pmNoUnlimitedYesYes w/ a Plus planYesYesYesYes, 1GB (2GB on Plus plan)YesYesYes, w/ Plus planYes, iOS, AndroidYes Click here to seeYes, w/ Plus plan (3)Yes, 30 Days
ConvertKitVisit Site
Special Offers
$29/moNoNoNoUnlimitedYesYesYesYesYesNoYesYesYesNo, but mobile loginYes Click here to see?Yes, 30 DaysBook an onboarding call
iContactVisit Site
Special Offers
$14/moYes, 30 DaysMon-Fri 6am-9pm estYesUnlimitedYesYesYesw/ ProYesYesYesYesYes?Yes Click here to seeYesYes, 30 Days

With the few services that are being compared in the table, it can be a bit tough to see all the information. In that case you can use the buttons below to compare one provider directly to another.

Email Marketing Software Platform Compared Side-by-Side

Click the button of the provider that you want to compare to another directly. You will be taken to a page where it is compared 1 vs 1 to the other providers.

Drag and Drop Comparison Table

Do you want to compare them yourself? Use these tables to drag the email marketing solutions into the empty area for a direct comparison.

Provider LogoProvider NameMore InfoPlan Features0-500501–1,0001,001–1,5001,501–2,0002,001–2,5002,501–5,0005,001–7,5007,501–10,00010,001–25,00025,001+

Drag
Here

Drag
Here

Drag
Here

MailChimp Free PlanVisit Site
Click here to seeFreeFreeFreeFree
MailChimp Growing Business PlanVisit Site
Special Offers
Click here to see$10$15$20$25$30$35 - $50$55 - $75$75$80 - $150See on Site
AWeberVisit Site
Special Offers
Click here to see$19$29$29$29$29$49$69$69$149Get a quote
GetResponse Email PlanVisit Site
Special Offers
Click here to see$15$15$25$25$25$45$65$65$145Get a quote
GetResponse Pro PlanVisit Site
Special Offers
Click here to see$49$49$49$49$49$49$75$75$165Get a quote
Constant Contact Email PlanVisit Site
Special Offers
Click here to see$20$40$40$40$40$60$60$60quoteGet a quote
Constant Contact Plus PlanVisit Site
Special Offers
Click here to see$45$65$65$65$65$85$115$115quoteGet a quote
Campaign Monitor Basic PlanVisit Site
Click here to see$9$29$29$29$29$49$89$89$129See on Site
Campaign Monitor Unlimited PlanVisit Site
Click here to see$29$59$59$59$59$99$149$149$249See on Site
ConvertKitVisit Site
Special Offers
Click here to see$29$29$49$49$49 (3K cap)$49 - $79$79 - $99$99 - $119$149 - $199See on Site
iContact Email Marketing PlanVisit Site
Special Offers
Click here to see$14$32$32$32$32$52$79$79$117 (15K cap)Get a Quote
iContact Pro Automation PlanVisit Site
Special Offers
Click here to see$99$99$99$99$99$129$189$189$249 (15K cap)Get a Quote
Provider LogoProvider NameMore InfoStarting PriceFree TrialDeliverability RateSupport: PhoneSupport: Live ChatSupport: Email/Help DeskSupport: Knowledge Base# of EmailsEmail TemplatesAutomationAutoresponderLanding PagesSignup FormsMedia LibraryFile HostingManage SubscribersSubscriber SegmentationA/B TestingSurveysMobile AppTracking/AnalyticsSchedulingIntegrationsSocial Media MarketingMulti-UserMoney-Back GuaranteeMisc

Drag
Here

Drag
Here

Drag
Here

MailChimpVisit Site
Special Offers
FreeUp to 2,000 contactsNoYes w/ a paid plan12,000YesYes w/ a paid planYes w/ a paid planNoYesYesYesYesYesYes, iOS, AndroidYes Click here to seeYesNo
AWeberVisit Site
Special Offers
$19/moYes, 30 Days - 500 ContactsMon-Fri 8am-8pm est Sat-Sun 9am-5pm estYesUnlimitedYes, 700+YesYesNoYesYesYesYesvia 3rd partyYes, iOS, AndroidYes Click here to seeYesNo
GetResponseVisit Site
Special Offers
$15/moYes, 30 DaysMon-Fri 9am-5pm estYesUnlimitedYes, 500+YesYesYesYesYesYesYesYesYes, iOS, Android, KindleYes Click here to seeYesNoHosted Webinars starting in Pro plan
Campaign MonitorVisit Site
$9/moUnlimited until you send email to 5+ contactsPremier plan requiredNo2,500 Basic Unlimited optionYesYesYesvia app add-onYesNoYesYesvia 3rd partyYes, iOS onlyYes Click here to seeYesYes, Prorated
Constant ContactVisit Site
Special Offers
$20/moYes, 60 DaysMon-Fri 9am-8pmNoUnlimitedYesYes w/ a Plus planYesYesYesYes, 1GB (2GB on Plus plan)YesYesYes, w/ Plus planYes, iOS, AndroidYes Click here to seeYes, w/ Plus plan (3)Yes, 30 Days
ConvertKitVisit Site
Special Offers
$29/moNoNoNoUnlimitedYesYesYesYesYesNoYesYesYesNo, but mobile loginYes Click here to see?Yes, 30 DaysBook an onboarding call
iContactVisit Site
Special Offers
$14/moYes, 30 DaysMon-Fri 6am-9pm estYesUnlimitedYesYesYesw/ ProYesYesYesYesYes?Yes Click here to seeYesYes, 30 Days

Email Campaign Software Services Deliverability Rate

How am I confirming the real deliverability rates and why am I measuring it in smiley faces?

Due to the terms & conditions of the service that I am using I am not allowed to publish their data. That is why I am sharing my satisfaction with the numbers, represented by smiley faces.

smiley faces rating icons

If you would like to signup for the free service yourself and confirm the actual numbers. You can by simply heading over to: senderscore.org

With your account, you will need to input each services IP range one at a time. Enjoy selecting all the storefront images for reCaptcha. Tracing street signs and selecting images with rivers haha. I also recommend that you check out their annual Deliverability Benchmark Report. This will break down the Inbox Placement Rates globally and by each country.

This could help to explain the declining deliverability rate. Sometimes people suspect their provider for the declining Inbox Placement Rate. When that is not the case. Before you make a knee-jerk reaction and jump from one provider to the other. Make sure you have all the information. Save yourself the headaches and possibly wasted time by researching first.

I’ll save you the time of looking up their IP ranges and post them here. When checking a viable IP address you will see a score 0-100 and a graph like this:

sendscore graph

Needless to say I spot checked about 5-10 IPs for each service. To my surprise they we’re all above 90, these providers are serious deliverers.

Newsletter Templates Provided by Each Email Service

I’d like to preface this by saying all of these are really easy edit. Once you get familiar with their editing dashboards of course. You just select a template, swap out photos and adjust colors. Replace the text with your own and save the template as your own for future use. You can easily create commercial design with any of these templates.

AWeber Templates

aweber email templates

These templates look like the front page of professionally designed website. They are conservatively stylish and not one bit over-cluttered or difficult to read.

MailChimp Templates

newsletter templates mailchimp

A massive amount of templates to work from. They really put a great deal of time and care into creating 700+ templates.

GetResponse Templates

getresponse templates

Well… their simple that’s for sure. They could use an update on these templates. To give their customers more inspirational influence.

Campaign Monitor Templates

campaign monitor email templates

These guys truly know how to design stylish yet simple email newsletter templates. I love that they are very modern but they are also not crammed full of content.

Constant Contact Templates

constant contact email templates

Looking at Constant Contact’s email newsletter templates reminds be of standing in front of a greeting card rack. They literally have an email template for every occasion and sadly this is only a picture of a few. There are templates framed with a school bus, a dog about to get a bath and multitudes of decorative text wishing you to celebrate the holidays.

ConvertKit Templates

convertkit email templates

Depending on your industry, fancy templates are not always the answer when it comes to really connecting with your audience. ConvertKit understands this. Although they do offer pre-designed templates they encourage you to test a simpler approach. To improve your email readability, CTR and overall experience.

iContact Templates

icontact email templates

I especially like the template here in the middle and the one directly to the right of it. The top section fills the width of the email with its main focus. But there are added areas directly below it that readers can scroll to. If that top section didn’t meet what they were interested in on that particular day.

So how do you decide on the best email marketing solution?

I would suggest that you take advantage of the free trials. From the services that have met your requirements, of course. It will give you a chance to get a feel for how the dashboards flow. If after a while they seem too difficult then just try a different one. These companies have built their dashboards to be as intuitive as possible. Each one of them has a different way of doing the same thing. You just need to find which one fits you. It really is as simple as that. Oh, and make sure you like the pricing per the size of your email list.

Comparing email marketing software providers is not easy. Each of them, offer different features associated with tiered plans. Those plans, include varied pricing per the amount of subscribers. That is a lot of data to try and match-up to another service that presents it in an entirely different way. Compared providers: MailChimp, AWeber, GetResponse, iContact, Constant Contact, Campaign Monitor & ConvertKit

Do you have a question?

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