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AWeber vs MailChimp vs GetResponse – The Good, Bad & Ugly

Comparing email marketing software providers is not easy. Each of them, offer different features associated with tiered plans. Those plans, include varied pricing per the amount of subscribers. That is a lot of data to try and match-up to another service that presents it in an entirely different way.

With the charts below, you will find it easier to compare their features & pricing.

Provider LogoProvider NameMore InfoPlan Features0-500501–1,0001,001–1,5001,501–2,0002,001–2,5002,501–5,0005,001–7,5007,501–10,00010,001–25,00025,001+
MailChimp Free PlanVisit Site
Click here to seeFreeFreeFreeFree
MailChimp Growing Business PlanVisit Site
Special Offers
Click here to see$10$15$20$25$30$35 - $50$55 - $75$75$80 - $150See on Site
AWeberVisit Site
Special Offers
Click here to see$19$29$29$29$29$49$69$69$149Get a quote
GetResponse Email PlanVisit Site
Special Offers
Click here to see$15$15$25$25$25$45$65$65$145Get a quote
GetResponse Pro PlanVisit Site
Special Offers
Click here to see$49$49$49$49$49$49$75$75$165Get a quote

MailChimp also offers a Pay As You Go method. This would be useful for those with a smaller email list but still need automation features. You can see the pricing in the graphic below:

MailChimp Pay as you go

Provider LogoProvider NameMore InfoStarting PriceFree TrialDeliverability RateSupport: PhoneSupport: Live ChatSupport: Email/Help DeskSupport: Knowledge Base# of EmailsEmail TemplatesAutomationAutoresponderLanding PagesSignup FormsMedia LibraryFile HostingManage SubscribersSubscriber SegmentationA/B TestingSurveysMobile AppTracking/AnalyticsSchedulingIntegrationsSocial Media MarketingMulti-UserMoney-Back GuaranteeMisc
MailChimpVisit Site
Special Offers
FreeUp to 2,000 contactsNoYes w/ a paid plan12,000YesYes w/ a paid planYes w/ a paid planNoYesYesYesYesYesYes, iOS, AndroidYes Click here to seeYesNo
AWeberVisit Site
Special Offers
$19/moYes, 30 Days - 500 ContactsMon-Fri 8am-8pm est Sat-Sun 9am-5pm estYesUnlimitedYes, 700+YesYesNoYesYesYesYesvia 3rd partyYes, iOS, AndroidYes Click here to seeYesNo
GetResponseVisit Site
Special Offers
$15/moYes, 30 DaysMon-Fri 9am-5pm estYesUnlimitedYes, 500+YesYesYesYesYesYesYesYesYes, iOS, Android, KindleYes Click here to seeYesNoHosted Webinars starting in Pro plan

Let’s start by scoring these email marketing software competitors based on the features provided.

Scoreboard

Starting Price:mailchimp logo
Free Trial:mailchimp logo Best Trial up to 2,000 subscribers.
Deliverability Rate: Tie (To see how this is calculated head over to this page and look for the Deliverability heading.)
Support Phone: aweber logo & getresponse logo
Support Live Chat: Tie (Either way, you are paying for it on all services.)
Support Email/Help Desk: Tie
Support Knowledge Base: Tie
# of Emails: Tie (With a paid plan MailChimp’s email limit is lifted.)
Email Templates: Tie
Automation: Tie
Autoresponder: Tie
Landing Pages:getresponse logo It’s important to know that each service can use 3rd party apps to implement landing pages. GetResponse has them built-in to their service.
Signup Forms: Tie
Media Library: Tie
File Hosting: Tie
Manage Subscribers: Tie
Subscriber Segmentation: Tie
A/B Testing: Tie
Surveys:mailchimp logo & getresponse logo for built-in options. Each service supports 3rd party survey integrations.
Mobile App: Tie
Tracking/Analytics: Tie
Scheduling: Tie
Integrations: Tie. All of them support Zapier so the integrations are almost endless.
Social Media Marketing: Tie
Multi-User: Tie
Money-Back Guarantee: Tie

Ties: 21

AWeber wins: 1

Try AWeber

GetResponse wins: 3

Try GetResponse

MailChimp wins: 3

Try MailChimp

Not everything fits on the scoreboard, though.

Pros & Cons

More features & drawbacks that you should consider before making your choice.

AWeber

The Good

Deep analytics and reports. You could spend hours looking at different data sets.

aweber opens over time

Tagging

aweber tagging

It’s simple to tag individual subscribers by their interests. Based on the links they click inside your emails.

The Bad

Let’s get right into the ugly.

The Ugly

Subscribers on more than one list count each time towards your total subscriber count.
Subscribers on deactivated lists will still count towards your total subscriber count.
Unsubscribed subscribers still count toward your total subscriber count.

Try AWeber

GetResponse

The Good

Visual workflows

getresponse visual workflow

Present Webinars to Your Subscribers (Pro or higher)

getresponse webinars

The Bad

Their email templates need to be updated.

getresponse templates

The Ugly

Pricing, plans, and features associated with them could be simplified.  If they all did this then there probably wouldn’t be any need to read comparisons such as this.

Try GetResponse

MailChimp

The Good

Pay as you go option for customers with smaller email lists that need automation.

Final welcome email can be used to deliver free gifts for subscribing.

The Bad

Phone support should be offered to paid plans.

The Ugly

Certain affiliate links are blacklisted in their system. They are not allowed inside your campaign emails. MailChimp has been known to shutdown accounts without warning due to this. Using affiliate links in your campaign emails on MailChimp overall carries a high risk. You could chance losing your entire email list.

You should view their Acceptable Use policy to see which industries are prohibited from using their service. It will also show you which industries emails will forego increased scrutiny.

Try MailChimp

So how do you decide?

Here are the highlights you should consider from each service.

GetResponse

If you like many built-in tools and don’t need fantastic pre-built templates.

Try GetResponse

MailChimp

If you do not fall into the business categories that would put your list at risk.

If you have a smaller list (less than 2,000) and want to do email marketing for free, without automation.

Pay as you go with automation or start at $10.

Try MailChimp

AWeber

For deep analytics and enhanced subscriber targetting.

Try AWeber

Do you have a question?

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